IBM Watson Marketing
IBM Watson Marketing, as part of IBM Watson Customer Engagement, gives marketing professionals the power to uncover new levels of actionable insights, deliver meaningful and personalized experiences that customers want and value, and discover innovative ideas that provide a competitive edge. Only Watson Marketing combines business and marketing expertise with industry-leading solutions embedded with AI capabilities. This is marketing to the power of IBM.
IBM Watson Customer Engagement helps marketing, commerce and supply chain professionals deliver personalized and proactive customer experiences with a 360 degree view of your business to drive growth and fuel business transformation. This is customer engagement to the power of IBM.